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Title: |
No Finish Line |
Search Result:
| By (author): |
Nike |
| ISBN13: |
9798987264805 |
| Format: |
Paperback |
| Pages: |
192 |
| Weight: |
.185 Kg. |
| Published: |
Actual Source Books - January 2023 |
| List Price: |
22.00 Pounds Sterling |
| Availability: |
In Stock
Qty Available: 1326 |
| Subjects: |
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| No Finish Lineâ is Nikeâ s design vision for the next 50 years. Through exploratory, multilevel conversations encompassing both design and critical inputs to it â like sport research, technology and manufacturing â this research project celebrates 50 years of game-changing design and innovation in the service of athletes and sport. With a foreword by Nikeâ s Chief Design Officer and speculative fictions by Geoff Manaugh, the book features essays by Sam Grawe (author, â Nike: Better is Temporaryâ ) describing five major shifts design may undergo in the coming decades as it evolves from product to platform, performance to promise, elite to everyone, sustainable to symbiotic, and static to sensorial. With the intent to invite and inspire the next generation to join Nike in taking action to create a better world, â No Finish Lineâ is designed by Zak Group with custom illustrations by Bráulio Amado. No Finish Lineâ invites everyone to imagine the infinite possibilities of design â and sport. No Finish Lineâ draws on 50 years of advancing human potential to move the world forward. No Finish Lineâ describes Nikeâ s culture of innovation via the athletes, designers and scientists at its cutting edge. No Finish Lineâ celebrates design not as an outcome, but as an endless journey. No Finish Lineâ suggests we can shape a better future by simply daring to create it. |
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